If you're running a community group, whether it’s a run club, a professional network, a neighborhood group, Whatsapp chats are quietly working against you. Here’s why:
1. Your members' privacy is at risk.
Every member's phone number is visible to the entire group. Not just admins… everyone. For many people, that's enough to make them hesitate to join, or quietly leave. Your group needs to feel safe, not exposed.
2. New members join a ghost town.
You've spent countless hours building an engaged community rich with discussions, recommendations, and shared history. But every new member joins a blank screen. Your chat history is not visible to them. No context, no history, no reason to engage. All that effort you put into building your community is invisible to anyone who joins late.
3. Your community's collective knowledge never compounds.
On WhatsApp, members can only search messages from the moment they joined. Every discussion, recommendation, and decision that happened before they arrived is locked away forever. On Heylo, your full chat history is searchable by everyone from day one. The longer your community is active, the more valuable it becomes.
4. You can only reach members who are already in the app.
On WhatsApp, if a member mutes your group, your communications are ineffective. There's no way to reach inactive members, prospects, or anyone outside the app. Heylo lets you send email blasts directly from your chats reaching your entire community, even members who haven't opened the app recently. With average open rates exceeding 70%, your most important announcements actually get seen.
Your community has built something valuable. Make sure it shows.
Heylo is built for your community, not 6 person group chat. Members join with a profile, not a phone number. New members can see engagement and search history from day one. Every discussion, recommendation, and decision your group has ever had stays findable, and your most important messages reach everyone, not just whoever happens to be online.
Your community doesn't just grow, it compounds.
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