cover photo for Tell Your Story in Seconds with Second Floor Media
Tell Your Story in Seconds with Second Floor Media
159 Rutledge Avenue, Charleston, SC, USA
Hosts
About
Learn how to use the power of story to earn attention on social media. Mike Baker and Roberta Burns of Second Floor Media will join the Intentionality Club on Tuesday, October 20 to share how they built their media careers and help students practice creating short form video stories that earn attention by opening with a great hook.
In the session, you'll: • Learn from two seasoned media experts and entrepreneurs • Share a personal growth story of your own • Write three hooks for your own story • Sketch an outline for the rest of your video • Share hooks with Mike, Roberta, and your fellow club members
Your speakers: Mike Baker is a photographer and visual storyteller. His work has reached clients like Sonoco, Nucor, the Darla Moore Foundation, and the Cincinnati Open, and has been featured in Forbes, the Wall Street Journal, and CBS.
Roberta Burns is a marketing strategist and creative director. She spent nearly a decade building ArtFields' public identity, quadrupled its Instagram following, and grew festival attendance by 28%. Her 2026 festival strategy earned over one million organic impressions on Meta.
Together, they co-founded Second Floor Media. Their motto: Tell Stories. Work Hard. Have Fun.
Going
Register to see all event details
Where your group belongs
Tell Your Story in Seconds with Second Floor Media
159 Rutledge Avenue, Charleston, SC, USA
Hosts
About
Learn how to use the power of story to earn attention on social media. Mike Baker and Roberta Burns of Second Floor Media will join the Intentionality Club on Tuesday, October 20 to share how they built their media careers and help students practice creating short form video stories that earn attention by opening with a great hook.
In the session, you'll: • Learn from two seasoned media experts and entrepreneurs • Share a personal growth story of your own • Write three hooks for your own story • Sketch an outline for the rest of your video • Share hooks with Mike, Roberta, and your fellow club members
Your speakers: Mike Baker is a photographer and visual storyteller. His work has reached clients like Sonoco, Nucor, the Darla Moore Foundation, and the Cincinnati Open, and has been featured in Forbes, the Wall Street Journal, and CBS.
Roberta Burns is a marketing strategist and creative director. She spent nearly a decade building ArtFields' public identity, quadrupled its Instagram following, and grew festival attendance by 28%. Her 2026 festival strategy earned over one million organic impressions on Meta.
Together, they co-founded Second Floor Media. Their motto: Tell Stories. Work Hard. Have Fun.
Going
Register to see all event details
Where your group belongs